[Date Prev][Date Next][Thread Prev][Thread Next][Date Index][Thread Index]

customer tracking, et al...



-----BEGIN PGP SIGNED MESSAGE-----

I don't know about the camera's/recognition in retail stores that were
mentioned, but at least here in NY, record stores are pushing something
called the I-Card.  The unit is a simple terminal in Tower Records(tho
I think they've dropped it now), some Sam Goody Records', J&R, etc.
When you 'apply' for a card, you fill out a customer survey, name/address/
etc.  They then take two copies of a bar code, and put one on the survey,
and one on a card they give you.  The terminal allows you to see music
and video previews and things of the sort, but to use it, you must slot
your bar code.  The result--a database somewhere with a profile on you
including all participating record stores you've been to , and what music
you've previewed.  Perhaps that should be the Eye-Card, eh?

				Jim Wise
				[email protected]

-----BEGIN PGP SIGNATURE-----
Version: 2.3

iQBVAgUBLGvvaAgFW+TtMfolAQHuSQH/dMXZx2OVJRJEJNqdUxyoAUW4/yoBUioH
BkvWD2zT2M43AL+JaE69mMhE1LSN4GpyZuTcFX9j++gy4IRfi9lBow==
=DeTs
-----END PGP SIGNATURE-----